Dr. David Sumner, professor of journalism and coordinator of the magazine journalism major, recently traveled to Istanbul, Turkey to attend the International Conference on Communication, Media, Technology and Design, during which he presented “Winners and Losers in the American Magazine Market, 2001 – 2010.” The conference’s sponsors included Eastern Mediterranean University, Anadolu University and the […]
As pictures of athletes and landmarks rotated in the background, the students who participated in the “BSU At The Games” immersive learning program talked about their amazing summer spent in the United Kingdom at the first Professionals in Residence program of the semester. The hopeful journalists talked about the excitement each felt being in London […]
Minjeong Kang joins the Ball State public relations program after three years as assistant professor at the S.I. Newhouse School of Public Communications at Syracuse University. Her research focuses on measurement of public relations effectiveness and her doctoral dissertation examined the concept of public engagement as a key element in organizational communications. Dr. Kang is […]
Ball State students taught Burris Elementary School students how to create interactive multimedia stories using an iPad this year. Roughly 220 students in grades K-5 at Burris worked with Ball State students led by Professor Jennifer George-Palilonis to write original stories and then supplement those stories with video, audio, interactive graphics and photo galleries. Ball […]
King and George-Palilonis received a Provost Immersive Learning grant for Transmedia Indiana, a yearlong project to create a fictionalized story using real-world artifacts from the Indiana State Museum. Transmedia narratives are an emergent storytelling form that takes a single cohesive story, breaks it into pieces and then tells that story in a non-linear fashion across […]
This summer, Ball State students are working alongside media professionals from around the world at the 2012 Summer Olympics in London. Not only will these students travel for the single largest international sporting event, but they also will be producing original content for “Ball State at the Games.” This initiative is the brainchild of Professor […]
Ball State students to work at social media command center for Indianapolis Internet marketing firm as part of Super Bowl activities. By Marc Ransford Ball State University students are playing a key role in a social media effort to assist visitors to Indianapolis before and during the 2012 Super Bowl. Over the last several months, […]
Charles Fountain, a national sportswriter, can’t wait for the baseball season, sharing his joy with Ball State. “Hello everyone. Did you guys realize that there are four days until pitchers and catchers report to spring training?” That was Charles Fountain’s opening statement to a lecture hall of Ball State students and faculty as well as […]
Gerry Dick, founder of Grow Indiana Media Ventures and producer of Inside Indiana Business, visited Ball State on March 1 to speak with students about innovation and entrepreneurship. A Professionals in Residence series speaker, Dick shared the story of how he grew his own business and developed a television show. He expressed the importance of […]
Schranz keynote speaker, Lisa Baird, the chief marketing officer of the United States Olympic Committee spoke at Ball State on how to guide a brand through difficult times. Brands determine what a company or organization does, how they do it and when they do it. That being said, a company’s brand can either make or […]